We help TRT, HRT and peptide clinics, telehealth or in person, fill their consultation calendar with qualified patients, without relying on word of mouth, Google reviews or a referral network that can dry up without warning. Predictable patient flow that keeps every clinician hour booked.
Install our Patient Acquisition System: Meta ads to reach new patients, Google ads to capture people already searching, and a landing page we build and A/B test until it converts. Done for you. Built for TRT, HRT and peptide clinics first, and it works just as well when those sit alongside weight loss, sexual health or longevity care.
Word of mouth, Google reviews and a good location carry most clinics, until a competitor opens two miles away, a review goes sour or a quiet month lands right after you hired a second provider. Here is each constraint and the mechanism that removes it.
Always-on Google and Meta campaigns replace the word-of-mouth cycle.
Some weeks the calendar is full, others it is half empty. You cannot plan provider hours, open a second location or forecast revenue when new patients arrive at random.
A system that produces qualified consultations week after week, so you can staff, forecast and grow against a known number.
Precise ad targeting and an optimized landing page that converts the right people into booked consultations.
Leads come in, your front desk chases them, half are outside your area or not eligible, and your clinician spends billable hours on consults that go nowhere.
Every booking has answered the questions first. People outside your area, under age or otherwise ineligible get a polite exit. Your clinician sees candidates, not enquiries.
You own the ad accounts, the audiences, the data and the funnel. We operate them.
Your best month came from a referral partner, a review spike or a post that happened to travel. None of it is repeatable and none of it is yours.
A channel that runs continuously, scales with your provider capacity and does not depend on one relationship or one lucky month.
Accounts, creative and landing pages set up correctly from day one, by people who have run health campaigns in restricted categories before.
Hormone and peptide ads are among the most heavily policed on both platforms. A flagged ad or a restricted account can stall a campaign for weeks, and a generalist agency often does not know why it happened or how to get it back.
We are well versed in the health advertising rules on Meta and Google. Accounts are verified and structured properly before launch, creative and claims are checked against platform policy, and medical detail is kept to the post-click funnel. Flags can still happen to any clinic. When they do, we know the appeal process and how to keep patients coming while it is resolved.
Messaging, targeting and the funnel are engineered for hormone patients specifically.
Most agencies run dentists, gyms and roofers. They apply e-commerce playbooks to a patient who is tired, anxious and researching alone, and the patient bounces.
Copy that describes what the day feels like. Pages that answer the questions patients actually have about labs, cost and what happens next. A funnel that respects how private this decision is.
More qualified consultations mean more patients on treatment, which means more reviews and referrals from those patients, which means growth that compounds. The system fixes the root problem, not the symptom.
Plan, build, optimize, scale. Each stage has its own checklist and a defined outcome before the next one starts, and nothing goes live until you have signed off the plan.
Facebook and Instagram ads that go out to the right people before they go looking. Symptom-led video and static creative, written to Meta's health advertising rules. This is where most of the hormone market lives: tired, foggy, not sleeping, and not yet calling it anything.
High-intent search campaigns with tight match types, negative keywords and location targeting around your clinic or the area you serve. The most expensive click and the closest to a booking, so none of it goes to waste.
Both channels land on one optimized landing page with one booking step. We build it, then test headlines, page layout and the booking flow against each other and keep whichever books more patients. Every booking is tracked back to the ad that produced it, so budget moves to wherever the patients come from.
Before we build anything, we design it around your treatments, your patients and your market.
Three agencies before HMIQ either got our ads banned or couldn’t make them work. Hormone Marketing IQ navigated the Meta and Google restrictions without a single account issue, got us the best cost per consult we’ve ever seen, and actually explained what was happening in the campaigns. We have managed to double the size of our practice.
James · Owner, telehealth and in-person TRT & HRT clinic See the Numbers Behind This →Hormone patients stay. Someone who starts TRT or HRT typically stays on treatment for months or years, which is why the first 90 days matter more than any single campaign. Put in what one patient is worth to you and see what the commitment means in revenue.
If the system delivers new patients paying a month for ...
Revenue before medication cost and clinician time. Enter your margin per patient instead of your price to see lifetime profit. Retention is set to 24 months because that is typical for a hormone patient; move the slider to match your own numbers. Estimates only: illustrative projections, not guaranteed outcomes. Actual patient value and retention vary by treatment, market and clinic. Management fee and ad budget are discussed on the strategy call.
Every clinic we take on gets a system built around its treatments, its patients and its market, and a number we have put our name to. That takes real attention, so we keep the list short. We are also careful about running two clinics against each other in the same market. Bidding your budget against the clinic down the road is good for Meta and Google, not for you.
If you have the capacity to take on more patients, book a call. We will look at where you are now, tell you what we would do, and be straight with you about whether we are the right people to do it.
Framed around the questions and objections clinic owners raise before committing. Anything not covered here, ask on the call.
We install our Patient Acquisition System: Meta campaigns with symptom-led creative, Google Search campaigns for people already looking for treatment, an optimized landing page that converts, and tracking that counts every patient. Every part is built for the way hormone patients actually research and decide.
60 new patients in your first 90 days, counted the way we define together before launch: qualified, booked, tracked and attributed. We agree the terms together before anything goes live.
Word of mouth is a strong foundation and we respect it. The system supplements it rather than replacing it. It adds a channel you control, so when referrals slow down, a competitor opens nearby or a review spike fades, your calendar does not.
Almost every clinic we speak to has. The usual story is a generalist agency sending over leads, a front desk chasing them, and an ad account restricted within a month. Our system is built for hormone patients specifically, the landing page is optimized to convert the right patients, the accounts are hardened before launch, and the number we commit to is patients, not leads. You can see real campaign screenshots on our results page.
Both, as one system. Meta ads reach people who feel the symptoms but have not searched yet. Google ads capture people already searching for a clinic. Both land on one landing page that we build and A/B test, and both are tracked back to booked patients, so budget goes wherever the patients come from.
Hormone and peptide ads are heavily policed on both platforms. Most restrictions come from how the account is set up and from copy that points at the reader's health. We handle both before launch. No agency can promise zero flags, but we know what causes them and how to appeal when they happen.
Both. TRT, HRT and peptide clinics are our focus, and we are equally at home with the men's health, weight loss and longevity practices that offer those treatments alongside other care. The one requirement is a booking system we can connect to, so every patient is counted in your system and ours.
Two costs. Ad spend, which you pay directly to Meta and Google, and our management fee, which we quote on the strategy call once we understand your treatments, capacity and market. There is a minimum ad budget and we will tell you what it is on the call.
Campaigns are live by day 21. First qualified consultations usually land within days of launch, and cost per booked patient settles after the platforms' learning phase, typically 3 to 6 weeks in. The 90-day commitment runs from the day campaigns go live.
No. We handle strategy, creative, campaign management, the funnel, tracking and reporting. You will need about 30 minutes a week to review consultation quality and tell us what you are seeing. That feedback is what makes the system sharper over time.
No pitch, no obligation. We will audit how you get patients today, your website and your ad accounts, then give you a clear picture of what 90 days of the system would deliver for your clinic, even if we never work together.
Book a Free Audit and Strategy Call